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Demand generation with funnel websites


This interview with Derek Marin at Simple Selling helps you find best practices to transform your website into a tool that shortens sales cycles and increases close rates.


Do these statements sound familiar?

  • Most MSP websites don’t help in marketing or sales because they are misapplied.
  • They are too technical, too focused on awards and logos and, from a prospect’s perspective,
  • they do little to help me differentiate MSPs from each other.


We will discuss the following:

  • What’s the problem with most MSP websites?
  • ESPA methodology
  • What can an ESPA website realistically achieve?
  • Who should take the on-demand course?



Your MSP Marketing Expert Guide: Derek Marin


Your MSP Marketing Expert Guide: Derek Marin

Derek’s agency, Simple Selling, helps MSPs dominate their region by running outbound sales and marketing behind the scenes for them. His team generates an average of 4 qualified appointments per month. 

Before the agency, he was an inbound marketing consultant at HubSpot, where he coached hundreds of marketing agencies on inbound, automation and SEO.

See Derek's Profile